Skip to Navigation Skip to Content
  • Australia



Target Helix Personas on these media platforms.

Near is a leading location intelligence company that leverages historical location and context to power data driven marketing for advertisers.


Commute by oOh! is part of a leading media company in Australia and New Zealand that creates deep engagement between people and brands.


big mobile partner

Target Helix Personas in Big Mobile's PROFILE+ audience profiling platform. Agencies and direct advertisers can leverage their audience targeting within the mobile advertising ecosystem.

Eyeota's Audience Data Marketplace has over 28 million unique users in Australia. Eyeota clients can now target Helix Personas on the top 50 media buying platforms and major trading desks partners.


Greater Data have coded their 16mil named addresses, 5.2mil telephone numbers and 3.5mil email addresses to Helix Personas. These lists can be used for direct marketing campaigns.

MCN delivers optimum campaign results for clients by combining high value audiences with an unmatched choice of premium content and MCN's reputation for creative solutions. MCN brings life to your ideas.

Yahoo7 reaches one in two Australians online. When combining Yahoo7's online data with Helix Personas Yahoo7 Data Sciences can turn data into the smartest audience connections reaching the right audience at the right time.          

salmat partner

Deliver your letterbox media and unaddressed mail to your target Helix Personas through Salmat and their media planning tool - Swiftplan

Acxiom’s unique partnership with Roy Morgan Research allows advertisers to target Helix Personas audience on Facebook, eBay, Twitter and Yahoo!7. And for Roy Morgan Asteroid clients, custom audiences can be scaled up using Acxiom’s InfoBase®, then activated on Facebeook via Partner Categories.

Integrating Helix Personas with its rich online data set enables Nine Digital to identify, recognize and communicate with its 14.2 million active accounts in the Nine Digital universe.

iCumulus is a team of Direct Response experts. We provide a full suite of services for clients focused on the generation of consumer responses. These multi-channel campaigns are focused on digital media and data via our trading desk.



big datr partner

Big Datr makes it easy for you to find, compare, and analyse competitor marketing activity by Helix Personas. Analyse your competitors' marketing services and learn from their success and failures.


The Centre for Social Economics maps and measures the economic impact of the Desire Economy on businesses. The Centre used Psychonomics to develop high-value Helix Personas known as the Desire Strand.


Map Data Services offer advanced spatial analytics with Helix Personas for Catchment profiling, drive time analysis, local area marketing, site store planning and much more.

retail oasis partner

Retail Oasis uses Helix Personas to help retailers grow and sustain their business by better understanding their customers to make judgements that lead to better business outcomes.

retail oasis partner

Lexer unifies fragmented data into enriched customer profiles using advanced analytics and the best external data to improve decision making, customer service and marketing.

Data Republic is a technology company, that has developed a data exchange platform to enable a safe, secure and privacy compliant method of sharing data between 2 or more companies. Current partners include Westpac, NAB, Qantas, as well as Roy Morgan.

retail oasis partner

Helix Personas and Sensis Data Solutions bring customer databases to life. Specialists in data cleansing, Sensis Data Solutions ensure your customer data is valid and up-to-date before any Helix personas are applied. This way, you eliminate misinformation that could compromise the analysis of your data.

Find out more about Helix Personas. Talk to us today.

Get Started

1800 633 813

Request a callback